Most Popular Halloween Candy 2023
Halloween is around the corner, and many folks are getting ready with candy for the trick-or-treaters or just for themselves. Instacart, a grocery delivery service, decided to check out what candies are a hit in each state and which places are super excited about Halloween.
Instacart came up with a cool tool that lets shoppers type in their ZIP code to see how much Halloween spirit is in their area. They figured this out by looking at what candy, costumes, and decorations people bought in each ZIP code. So, what candies are these Halloween enthusiasts munching on? Well, Reese’s Peanut Butter Cups, peanut M&M’s, and regular M&M’s are always a hit. Last Halloween, Instacart looked at what people bought the most by weight, and here’s the top 10:
S.No |
Candy |
|
1 |
Reese’s Peanut Butter Cups |
|
2 |
Peanut M&M’s |
|
3 |
Regular M&M’s |
|
4 |
Tootsie Pops |
|
5 |
Twizzlers |
|
6 |
Hershey’s Milk Chocolate |
|
7 |
Sour Patch Kids |
|
8 |
Candy Corn |
|
9 |
KitKat |
|
10 |
Starburst |
As the air turns crisp and the leaves transform into a vibrant medley of reds and oranges, a delightful shiver of anticipation creeps over young and old alike. Halloween, that enchanting time of year, is on the horizon once more. It’s a season filled with jack-o’-lanterns, costumes that spark the imagination, and, of course, the irresistible allure of Halloween candy. In 2023, the most popular Halloween candy choices are set to cast a sweet spell over this bewitching celebration.
Each year, Halloween candy aficionados eagerly await the latest trends and classic favorites that grace the candy aisles. This year promises a cornucopia of delectable treats that will leave trick-or-treaters and party-goers alike grinning from ear to ear. While timeless candies like candy corn, chocolate bars, and gummy bears continue to maintain their popularity, some exciting newcomers and creative twists have emerged to tantalize our taste buds.
From the moment October arrives, candy manufacturers embark on a delightful candy crafting journey, creating eerie and enticing confections that capture the spirit of the season. In 2023, you can expect to find a delectable mix of chocolates, fruity delights, and chewy favorites, all dressed up in spooky and whimsical wrappers.
Top 10 Most Popular Halloween Candy 2023
The enchanting world of Halloween candy is not just about the flavors but also the experience. It’s about the thrill of reaching into a cauldron of candy, not knowing whether you’ll pull out a trick or a treat. So, as the moon rises and the stars twinkle on Halloween night, prepare to unwrap the sweetest delights of the year, embracing a delicious journey through the most popular Halloween candies of 2023. Whether you’re young or young at heart, these treats will add a touch of magic to your Halloween celebration.
TRENDING
1. Reese’s Peanut Butter Cups
Reese’s Peanut Butter Cups are an iconic Halloween candy that has been delighting trick-or-treaters for generations. These delectable treats consist of a perfect combination of creamy peanut butter encased in a smooth milk chocolate shell. The irresistible blend of sweet and savory flavors has made Reese’s Peanut Butter Cups a beloved classic.
These cups are available in various sizes, from fun-sized minis to the larger standard cups, making them a versatile choice for Halloween candy givers. Their recognizable bright orange packaging makes them a festive addition to any Halloween candy bowl. Whether you prefer the original milk chocolate version or the darker chocolate options, there’s a Reese’s Peanut Butter Cup for everyone.
What sets Reese’s Peanut Butter Cups apart is their year-round popularity, which ensures they remain a consistent Halloween favorite. The satisfying taste and convenient packaging make them perfect for handing out to trick-or-treaters or enjoying yourself during the spooky season. The timeless appeal of Reese’s Peanut Butter Cups makes them a staple in Halloween candy assortments across the United States.
2. Peanut M&M’s
Peanut M&M’s are a classic Halloween candy choice that offers a delightful combination of crunchy roasted peanuts and a colorful candy shell. These small, round candies are not only delicious but also visually appealing, with their signature “m” printed on each piece. Peanut M&M’s are available in various package sizes, from fun-sized packs for trick-or-treaters to larger bags for those who want more.
The candy shell of Peanut M&M’s comes in a rainbow of colors, which adds a fun and vibrant element to Halloween celebrations. Whether you’re a fan of the traditional milk chocolate or the peanut M&M’s, there’s a flavor for everyone to enjoy. The sweet and salty balance of the candy appeals to both kids and adults, making them a popular choice for Halloween candy.
Peanut M&M’s are known for their versatility; they can be used as a standalone treat or mixed with other candies to create custom Halloween candy assortments. Their compact size and resealable packaging make them convenient for both snacking and sharing. With their long-lasting popularity and recognizable branding, Peanut M&M’s continue to be a staple in Halloween candy offerings.
3. Regular M&M’s
Regular M&M’s, also known as plain M&M’s, have been a Halloween candy favorite for many years. These colorful, button-shaped chocolates are known for their melt-in-your-mouth texture and vibrant candy shell. They come in a variety of colors, with the classic milk chocolate center.
Regular M&M’s are loved for their simplicity and versatility. They can be enjoyed by all ages and are perfect for including in Halloween candy bowls, treat bags, or for snacking while watching spooky movies. Their iconic packaging and familiar taste make them a comforting choice during the Halloween season.
One of the unique aspects of Regular M&M’s is their potential for creativity. People often use them for decorating baked goods, like cookies or cupcakes, to add a pop of color and a sweet touch. The candy coating ensures that they remain intact, even in baked treats.
With their widespread availability and enduring popularity, Regular M&M’s continue to be a classic Halloween candy that brings joy to both young and old alike. Whether enjoyed on their own or incorporated into various Halloween-themed creations, these candies are a staple of the holiday’s sweet traditions.
4. Tootsie Pops
Tootsie Pops are a beloved Halloween candy that has been satisfying sweet tooths for generations. These iconic lollipops are a delightful combination of hard candy on the outside and a chewy Tootsie Roll center, providing a two-in-one treat. Tootsie Pops come in a variety of flavors, including cherry, grape, orange, chocolate, and more, making them a favorite among kids and adults alike.
What sets Tootsie Pops apart is the fun and suspense they bring. Each pop contains a hidden Tootsie Roll, and the classic question, “How many licks does it take to get to the Tootsie Roll center of a Tootsie Pop?” has become a part of pop culture. Many people have tried to answer this question, resulting in a wide range of lick counts, which adds an element of mystery to this delightful treat.
These candies are also perfect for Halloween because of their long-lasting nature. Kids can enjoy the hard candy shell for a while before discovering the chewy Tootsie Roll at the center. Tootsie Pops are a nostalgic candy that continues to charm both young and old, making them a must-have in Halloween candy bags.
5. Twizzlers
Twizzlers are a Halloween candy staple that has gained immense popularity for their unique, twisty shape and delicious fruity flavors. These chewy, licorice-like treats are known for their bright red color and come in various other flavors like strawberry, cherry, black licorice, and more, appealing to a wide range of tastes.
One of the aspects that make Twizzlers so popular during Halloween is their versatility. These candies can be enjoyed as they are, or you can get creative by using them as straws in drinks or crafting spooky shapes and decorations. Their fun and flexible texture allows for endless possibilities when it comes to Halloween-themed treats.
Another factor contributing to their popularity is their low fat content, which makes them a relatively guilt-free indulgence. Many parents appreciate that Twizzlers offer a lower calorie option compared to some other sugary treats, making them a favorite choice for trick-or-treaters.
Twizzlers have become a timeless Halloween classic, and their distinct appearance and fruity taste are a source of joy for people of all ages, making them an essential addition to the Halloween candy bowl.
6. Hershey’s Milk Chocolate
Hershey’s Milk Chocolate bars are an iconic American candy that needs no introduction. These classic chocolate bars have been a staple in Halloween candy assortments for decades, captivating the hearts and taste buds of chocolate lovers of all ages.
What makes Hershey’s Milk Chocolate so popular during Halloween is its rich and creamy texture, made from a blend of high-quality cocoa, milk, and sugar. The familiar silver packaging with the Hershey’s logo is instantly recognizable and brings a sense of tradition and comfort to the holiday.
Hershey’s Milk Chocolate bars are also versatile in their usage. They can be enjoyed as is or used to create a wide range of delectable treats such as s’mores, chocolate fondue, or as an ingredient in various baked goods like brownies and cookies. Their adaptability and widespread appeal make them a go-to choice for Halloween celebrations.
The miniature versions of Hershey’s Milk Chocolate bars, often found in Halloween candy assortments, are perfect for trick-or-treating, as they offer a delightful taste of the classic chocolate bar in a bite-sized package. Whether you’re handing them out to trick-or-treaters or enjoying them yourself, Hershey’s Milk Chocolate bars are an essential component of any Halloween candy collection.
7. Sour Patch Kids
Sour Patch Kids are a beloved Halloween candy that combines the delightful contrast of sour and sweet flavors in every bite. These colorful, chewy candies have become a Halloween favorite for many. They were first introduced in the 1980s and are now produced by the American candy company Mondelez International.
Sour Patch Kids comes in various fruity flavors, including cherry, lemon, lime, orange, and grape. The candy’s unique appeal lies in the initial tangy burst of sourness that gives way to a sugary sweetness. This dynamic taste experience makes them a hit with both kids and adults.
During Halloween, Sour Patch Kids are often included in trick-or-treat bags and can be found in various-sized packages, from small, fun-sized packs to larger sharing bags. The bright packaging, featuring the mischievous-looking, anthropomorphic candy characters, adds to their charm.
Sour Patch Kids are not only popular for Halloween but are enjoyed year-round. Their versatility makes them a treat that can be used in various ways, from snacking to decorating desserts. The combination of sour and sweet makes them a unique and unforgettable addition to the Halloween candy lineup.
8. Candy Corn
Candy Corn is an iconic Halloween treat that has been delighting people for over a century. These tri-colored, cone-shaped candies are synonymous with the spooky season and have been a staple of Halloween celebrations for generations. They were first created by George Renninger of the Wunderle Candy Company in the 1880s and are now produced by various confectionery companies.
Candy Corn is aptly named because its appearance mimics kernels of corn. The traditional color scheme consists of a yellow base, an orange center, and a white tip. The taste is a simple blend of sugar, corn syrup, and marshmallow, resulting in a sweet, slightly waxy texture.
What makes Candy Corn special is its nostalgia factor. Many people associate it with fond childhood memories of Halloween. The candies are often used for decorating desserts, creating edible crafts, and as a festive snack during this spooky holiday.
Candy Corn is available in various packaging sizes, from small individual bags to large, shareable containers. Its unmistakable appearance and sugary taste make it a staple in Halloween candy bowls and trick-or-treat bags, ensuring its continued popularity year after year.
9. KitKat
While KitKats may not be exclusively associated with Halloween, they are a classic chocolate treat enjoyed year-round. KitKats are produced by Nestlé and have a unique composition: a thin, crispy wafer covered in smooth milk chocolate. These candy bars are known for their signature “break me off a piece of that Kit Kat bar” jingle and their distinctive snap-and-share design.
KitKats come in various sizes, from the standard four-finger bar to miniature two-finger versions, and even chunky bars with added ingredients like nuts or caramel. Their versatility and familiar flavor make them a popular choice for Halloween, whether given out to trick-or-treaters or used in homemade Halloween treats.
During Halloween, special limited-edition KitKats are often released with themed packaging, such as pumpkin or ghost shapes. The combination of familiar, delicious chocolate and the element of surprise with Halloween-themed designs ensures that KitKats remain a popular choice for those seeking something classic yet festive.
KitKats are not only a favorite for Halloween but a year-round snack that can be enjoyed on its own or used in various dessert recipes, making them a versatile and evergreen addition to the world of candies.
10. Starburst
Starburst, often referred to as “Opal Fruits” in the United Kingdom, is a chewy and fruity candy that has become a popular Halloween treat known for its vibrant colors and intense flavors. This candy was first introduced by Mars, Inc. in the early 1960s and has since become a global sensation.
One of the defining features of Starburst is the assortment of fruit flavors that it offers. The original flavors include strawberry, cherry, orange, and lemon, and there are various other flavor variations available, making it a versatile choice for Halloween candy bowls and trick-or-treat bags.
Starburst candies are individually wrapped in colorful, wax paper, making them perfect for sharing and portion control. Their chewy texture and bold fruit flavors appeal to people of all ages, from kids who enjoy the playful packaging to adults who appreciate the nostalgic taste.
Starburst has also been used creatively in Halloween-themed treats, from homemade taffy apples to decorative cakes and cookies. Its vibrant colors and chewy consistency make it a versatile ingredient for crafting spooky and sweet confections. Whether you enjoy the classic four-flavor mix or prefer the expanded range of flavors and varieties, Starburst is a Halloween candy that’s all about bursting with flavor, making it a delightful choice for the holiday festivities.
Top Most Popular Halloween Candies
The allure of Halloween candy in 2023 promises a delightful and varied selection that will captivate candy enthusiasts of all ages. As Halloween approaches, people eagerly anticipate the newest trends and timeless favorites that will grace their candy bowls and trick-or-treat bags. This year, candy manufacturers have conjured a bewitching assortment of sweets, ensuring a memorable and enjoyable Halloween experience.
From iconic classics like Reese’s Peanut Butter Cups, Peanut M&M’s, and Regular M&M’s to nostalgic delights like Tootsie Pops and Twizzlers, the top 10 most popular Halloween candies in 2023 offer a blend of flavors and textures that cater to diverse preferences. Whether you’re a fan of chocolate, fruity treats, or the harmonious interplay of sour and sweet, there’s a candy for everyone.
These candies not only delight the taste buds but also enhance the Halloween experience with their vibrant packaging, versatile usage, and nostalgic charm. As Halloween night approaches, these candies will be eagerly shared with trick-or-treaters, included in creative Halloween-themed desserts, and savored by those who wish to embrace the spirit of the season.
In the end, Halloween candy is not just about the sweetness; it’s about the excitement, tradition, and magic that it brings to this enchanting holiday. So, as the moon rises and the stars twinkle, prepare to unwrap the sweetest delights of 2023, and may they cast a spell of joy and enchantment over your Halloween celebration.
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